James Squire – Broken Shackles

For this TVC, I was tasked with creating a realistic pint of beer in the final product shot. The aim was to make the pint appear incredibly realistic and irresistibly refreshing to capture the audience’s attention. I the modeling and texturing, lighting, and rendering, creating the beer’s bubbles, frothy top, and condensation. The result conveys the beer’s refreshing appeal to ultimately sell the product.